Tuesday, March 3, 2009
tha posta
this poster really caught my eye for a variety of reasons. the color contrast is great, and i like that halftone effect done on the hands, i think it helps balance out the brightness of the poster. referring to the reading, there are many elements displayed in this poster. although not a common symbol, this is a metasymbol for just what it is saying, access. it is saying that these things are available at your fingertips, and are easy to reach. another element displayed is denotation, which is the direct meaning of a word, sign, or image, much of which i just spoke about concerning metasymbol. Image combination is also expressed in this poster with a photographic hand (even though it was altered with the halftone effect) and then an expressive illustration such as the flowers. I would also say that this poster is a metaphor for something being available at your fingertips as I mentioned before, but that "something" being a lot, more than just one thing, a whole group of things. I feel the full bouquet of flowers is representative of that. This poster is successful overall I feel, but it's possible that the idea of the bouquet could be a bit clearer, but still works.
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